![]() One PriceYak user reported getting a violation from Apple, Inc. It only means that you might want to be extra careful and lay low for a while! Getting an eBay VeRO suspension doesn't mean the end of your account. Dropshippers are starting to put their eBay accounts on vacation for 3-6 months at a time until the violations expire from their eBay accounts. ![]() This timing indicates that brands are weaponizing VeRO to force repeated account suspensions to take reseller accounts down entirely, not to simply get them to take down specific listings. Some brands are even using VeRO to launch targeted attacks to take reseller down entirely, waiting until a reseller's eBay account comes out of a short term suspension to immediately file another VeRO violation claim. VeRO is creating an impossible situation for many eBay dropshippers. Unfortunately, 80% of VeRO appeal emails go unanswered by the enforcer, even when you have a legitimate appeal reason. ![]() In order to appeal, the seller must respond to a specific email address. The VeRO notice will often be sent by a 3rd party company or law firm that a brand has hired to issue VeRO takedown notices. Brands will use any excuse to nail you and they know that you have very little power to do anything about it. Even if you avoid listing every single brand on eBay's VeRO members list, you'll still get violation notices from thousands of other brands that are scouting for their own claims for VeRO products on eBay with the help of brand enforcement agencies and bots.Īt PriceYak, our sellers have even reported getting VeRO violations that are impossible to appeal. eBay's own public registry of VeRO participant profiles is far from comprehensive. Unfortunately, playing fair is not how VeRO enforcement plays out in real life.ĮBay's official VeRO items list is not complete. eBay leaves it up to the rights owners to play fair. Use the name of the company or the item you're sellingĮBay doesn't care whether an action is technically legal, and will not step in to save your listing.Sell any item which you've lawfully obtained.Use names and phrases directly connected with these items and under which they are marketed.Re-sell things you've bought as long as you have not altered them in any significant way.Use pictures of the actual item you are selling, and use descriptions of the item you're selling, even if you swipe descriptions word-for-word from the packaging of the item.That won't prevent brands from using VeRO to take down your listings. It doesn't matter if what you're doing is legal. Their brand listed under the "Brand" field on listings.A photo created by the brand, even if it's part of a generic vs. ![]() Among many things, the bots will be looking for sellers using: Brands want you to buy the newest version of their items directly from them, because when you cut out middlemen and resellers and limit options to buy secondhand, brands make more money.īrands are using 3rd party tools to scan eBay for opportunities to take down other sellers through eBay VeRO suspensions. Unfortunately, VeRO is increasingly being abused by brands to limit reselling in general. What happens to an item after its first sale is largely out of a brand's control, so they'd prefer to not take responsibility for it. This is why brands prefer to crack down on resellers than allow end-users to believe that it's the brand's fault when something goes wrong.
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